“Why do you go away? So that you can come back. So that you can see the place you can come from with new eyes and extra colours. And the people there see you differently, too. Coming back to where you started is not the same as never leaving.” (Terry Pratchett)
What is a book if not a world which brings people together from different communities, cultures and time zones? The same way a book holds it’s heroes together with it’s narrative, this Bookfest exhibition stand serves as a background for the British culture and literature. It is a space of social inclusion that breaks the barriers of age, ethnicity and societies.
Even though there are more than 7000 languages spoken in the world today, some notions transcend the language barriers and carry a similar meaning for everybody. One of those notions is: A HOME. It is a place that conveys feelings of relaxation and nurture, as well as evolution. It is where we have grown physically as well as intellectually. It is also one of the most basic elements of a community that many people relate to.
To create a place without borders that invites people in, the exhibition space was organized in a grid of 7/8 squares from which the free-standing structure of the stand emerged. The frame is based on modular elements made from wood with steel joints for reinforcement. This is a flexible structure that can be easily assembled in different shapes depending on the nature of the function it serves.
Given the opportunity of the Bookfest, within this structure a new “world” in the shape of a city takes life. Distinct exhibition areas are delineated by home shaped cloth wrapped around the structure.
The cloth used for wrapping the house-like forms, serves as a discreet screen on which the story of the “Drawing Words” exhibition can unfold, like photos on a wall. Although it takes the distinct shape of a home, it arouses the visitors’ curiosity, knowing that something happens beyond it, even if they do not clearly see it. At the same time, the clean structure dissipates, allowing for a smooth movement between different areas.
Knowing that communities influence the way we perceive society, eco friendly materials were used to bring to attention the care with which we need to regard our environment. Most of the furniture is made from recycled materials, such as cardboard and as for the structure and the books exhibition stands, wood is the main component. The elements of this stand can be reused for other activities as well, taking a new shape with each opportunity.
The simple components of the structure are easy to transport and take a small space to storage. It takes a small amount of time to assemble them, but the shapes they take make a lasting impression. It creates a place to go when we have to stay where we are.